On The Fourth Floor is a blog by rock-it promotions, a boutique PR company in Toronto.

Media, Darling: Andrea Traynor

Andrea is the founder of award-winning parenting site mommygearest.com, where she uses a scrutinizing eye to help consumers navigate the marketing-fuelled world of products, services and travel destinations. Backed by a healthy shopping addiction, her reviews are often met with love/hate for their honest-to-a-fault approach. She is also a travel addict, brand ambassador, social media… Read more »

KKW Dupes for Those Who Couldn’t Keep Up

After years of Kylie following in Kim’s footsteps it appears that the student is now the master. Following her little sisters success in the beauty industry, Kim has followed suit with her own brand KKW Beauty. Kim assured us all that her products would be very different from Kylie’s and of course a natural first… Read more »

How to rock 150 in all of the ways

Just like Canada does, we’ve got your back on how to rock that perfect Canadian red. The true north is celebrating its 150th birthday and it’s time to get super patriotic in style. Canada Day weekend is upon us and we’re ready to jump in the pool with these fashionable trends. Sesquicentennial, we see you…. Read more »

Round Up: This Week in Toronto

Every Monday, #OnTheFourthFloor is rounding up events to check out and everything else you need to stay-in-the loop with what’s going on in the city. Wednesday, June 28 – Frank and Oak 5th Anniversary Celebration Celebrate Frank and Oak’s milestone with music by DJ Ganbei and Shagabond, along with drinks, gifts and poutine (yum!) The… Read more »

Our June Concert Picks

Concert season is finally picking up and we are so excited to dance our hearts out to the great acts that are coming to Toronto this month! Check out our five must-see concerts for June. Saturday, June 17 – John Legend at Budweiser Stage Our favourite singer of love songs and ballads is set to… Read more »

An Ode to Cheese

Say cheeeeese. In need of a mid-week pick me up? We’re here for you. Queso, formaggio, queijo or even chizu – however you say it, this dairy goodness means happiness in any language. Take a quick break and go on a virtual fromage tour around the world. Here are some quick and simple ideas on… Read more »

Rainy Day Fixes

Over the last few weeks, Toronto’s weather has become chronically unpredictable. One second you’re enjoying a beautiful sunny day, and the next you find yourself  in the midst of a torrential downpour. These indecisive skies can put a real downer on your mood and make it easy to retreat into the safe haven that is… Read more »

Round Up: This Week in Toronto

Every Monday, #OnTheFourthFloor is rounding up events to check out and everything else you need to stay-in-the loop with what’s going on in the city. Monday, June 5 – Good Enough Live Karaoke Looking to unleash your inner rock star? Grab some friends and head on over to The Drake Hotel to join Toronto’s Good… Read more »

Colour Watch: Yellow

You read that right, YELLOW. Before you cringe – give it a chance because the fashion world is definitely digging it. Everyone that matters is currently pulling off an adorable ensemble jaune or at least a yellow accessory. It may seem like a shock for yellow to be the hot new thing but it seriously… Read more »

Rants and Raves: Floor Inspo

Toronto is filled to the brim with different design-savvy spaces dotted with beautiful banquettes, lavish light fixtures and attention-grabbing wall murals. Another feature having a moment? Bold flooring. #IHaveThisThingWithFloors is all over your Insta feed no doubt. If you’re interested on hopping on the photo-opp train, here are a few of our fave places to… Read more »

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Mon. August 28, 2017

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Another example of a great recess snack from our youth...and surprisingly hard to find photos of online.

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