On The Fourth Floor is a blog by rock-it promotions, a boutique PR company in Toronto.

Must reads this season

With the cold slowly but surely creeping over the city, our evenings are more likely spent in the comfort of our homes. Whether on the sofa or in bed, this is the perfect time of year to get snuggled up with a good book for a captivating read. Here are some of our newly released hot picks… Read more »

Fall jackets we’re loving

This season’s collection of coats truly takes us back to the days of scouring our mothers’ closets and playing dress up. It’s a season of throw backs. No worries if your aunt ditched the shoulder padded fur way back when, we’ve got some fresh finds for you this fall. Be Bold In Red Red is… Read more »

Five turkey alternatives for a Happy Veggie-Thanksgiving

With Thanksgiving quickly approaching hosts are planning their feasts, dressing the table with gourd-forward décor and getting excited to see family and friends. But wait…what do you make for your vegetarian loved ones? Here are five delectable turkey alternatives that will have your guests giving extra thanks, this holiday. Gardein Savoury Stuffed Turk’y This soy-based… Read more »

Kitten Heel Comeback

Time to dig into your mom’s / grandma’s closet ladies! Kitten heels are back and taking over all the runways. Was it just three years ago when Kitten heels were un-cool? We all know that low heels have been super trendy this past summer, with everyone investing in a pair of mules. Now all we… Read more »

Round Up: This Week In Toronto

Every Monday, #OnTheFourthFloor rounds up events to check out and everything else you need to stay in-the-loop with what’s going on in the city. Monday, October 2: Improve Drop-in at The Second City Give your jokes a trial run before Thanksgiving dinner. Second City hosts an evening improv drop in class for all levels. While there… Read more »

Round-Up: Fresh Faced

It’s THAT time of year again! When everything changes. Summer fades to fall, dry air cuts through the city’s humidity, and most importantly your skin requires a lot more TLC. Don’t fret, we’ve got you covered, with a few tips and some of our favorite products to transition your skin from summer to fall without losing… Read more »

Cookbooks we’re feeling this autumn

The heat wave has at last lifted and that can only mean one thing: goodbye summer bod (well, for now), and hello comfort food. While we are very exited for all the stews, pies and potato-loaded dishes one could hope for, there is more to fall than these dishes alone. In anticipation of sweater weather,… Read more »

Round Up: This Week in Toronto

We’re rounding up of events to check out this week and everything else you need to stay-in-the-loop with what’s going on in the city. Wednesday, September 27: Oktoberfest Party at Batch Toronto Let the beer sipping begin! Batch Toronto is starting its harvest festivities early with its Oktoberfest Party. Admission is free, so grab a… Read more »

Round Up: This Week in Toronto – TIFF Edition

Happy TIFF to all! In honour of this beloved festival, we thought we’d switch it up and give you a round-up of the coolest, must-see events happening alongside all the star-studded movie premieres this weekend. Thursday, September 7 – Sunday, September 10: Slaight Music Stage Head over to the Slaight Music Stage on Festival Street (King… Read more »

Round Up: This Week in Toronto

Every Monday, #OnTheFourthFloor rounds up of events to check out and everything else you need to stay-in-the loop with what’s going on in the city. Monday, August 28: Bonobo in Toronto Tonight at The Danforth Music Hall, check out Bonobo, the British musician known for his electronic dance tunes. The concert starts 7 p.m, and… Read more »

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Another example of a great recess snack from our youth...and surprisingly hard to find photos of online.

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