On The Fourth Floor is a blog by rock-it promotions, a boutique PR company in Toronto.

Five podcasts to help you forget how miserable your commute is

It’s 8:27 a.m. on a Monday. You’re waiting for the train, or worse, a streetcar. It’s -27 degrees Celsius outside, or at least you think it is because you’re just genuinely too terrified to look at the wind-chill. The hypothetical train and/or streetcar arrives; it’s jam-packed to the doors with fellow commuters, deadened by the cold… Read more »

Five Soups to Warm Your Soul

Ah, January! The month of ambitions, resolutions, and of course, ambitious resolutions. It’s the month after we all survived (or relished) a steadfast barrage of drinks and food, to commit to a healthier lifestyle; what could be more virtuous than a nice, hearty bowl of homemade soup? If you’ve been subsisting on leftovers, take-out, butter… Read more »

Round Up: This Week in Toronto

Every Monday, #OnTheFourthFloor rounds up of events to check out and everything else you need to stay-in-the loop with what’s going on in the city. Monday, August 28: Bonobo in Toronto Tonight at The Danforth Music Hall, check out Bonobo, the British musician known for his electronic dance tunes. The concert starts 7 p.m, and… Read more »

Our June Concert Picks

Concert season is finally picking up and we are so excited to dance our hearts out to the great acts that are coming to Toronto this month! Check out our five must-see concerts for June. Saturday, June 17 – John Legend at Budweiser Stage Our favourite singer of love songs and ballads is set to… Read more »

Radar Reads: What’s currently on the nightstand

It’s almost summer and that means we’ve got more sun-filled hours in the day to fill. Perhaps you’ll start a new TV show like the ridiculously addictive Riverdale (and finish it the same week), join a yoga class (and forget about it the next week), or maybe start a new book (to cater to your… Read more »

Alt Fitness: Time to switch up your typical workout routine

With spring around the corner, it’s time for us hibernators to get back into some sort of fitness routine. If you’re tired of the traditional gym grind or just not interested in running on a treadmill for 45 minutes, these boutique fitness studios encourage a different way to break a sweat. Whether you are looking… Read more »

Yummiest Hot Chocolate Recipes

Baby, it’s cold outside! At this time of year, nothing beats warming yourself up with a steaming cup of classic hot cocoa – that is, unless you were to try of one of these oh so AH-MAZING creative and tasty hocho recipes that could give even the most steadfast chocoholic cause for pause.   Decadent Dark Hot… Read more »

Fave 5: Up and Coming Canadian Brands

It’s November, it’s warm, and you’re probably thinking “WHAT am I supposed to be wearing right now?!” If you’re in a bit of a fashion rut, there are ways to snap out of it and revamp your style. Besides adopting a new trend, incorporating a new colour palette, or recycling pieces from your closet –… Read more »

Five Foods That Make You Feel Good

Tired of having to work through your food coma? Afraid of your food baby cramping your style? Here are five foods (and recipes) to make you feel good again! We all wish we were that person that gets up early, drinks a bath tub’s worth of lemon water and eats clean, all damn day. It’s… Read more »

Fave 5: Drake Remixes

We are very much fans of the 6 God here #OnTheFourthFloor, so you can imagine our excitement upon learning that Drake is coming out with a new album – and with Yeezus himself no less (BLESS). This collaboration is sure to be one for the books, as these two are undoubtedly two of the best… Read more »

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Wed. January 17, 2018

Media, Darling: Sarah Chan

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Wed. January 17, 2018

How to save money this winter


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Another example of a great recess snack from our youth...and surprisingly hard to find photos of online.

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