On The Fourth Floor is a blog by rock-it promotions, a boutique PR company in Toronto.

Best Holiday Window Displays in Toronto

The temperature has dropped and our Halloween candy has been eaten, which can only mean one thing: holiday season is upon us! Whether you’re a die-hard Christmas music fan or skew more Scrooge than Buddy the Elf, experience a little seasonal magic this month by checking out some of the best holiday window displays in… Read more »

Round-up: This week in TO

Every Monday, #OnTheFourthFloor rounds up of events to check out and everything else you need to stay-in-the loop with what’s going on in the city. Monday, Nov. 6: This may or may not be one of the hardest days for most to get through in the week. Why not add a wow factor to kick… Read more »

Halloween Scary Movie Guide

With Halloween next week, we are excited to talk about one of the best parts of this time of year – scary movies. This is a topic that immediately stirs up emotional stress here #onthefourthfloor. Although we love a good scream, we’re scared of pretty much everything when it comes to scary movies. Whether you’re carving… Read more »

Round-up: This week in Toronto

Every week, #OnTheFourthFloor rounds up events to check out and everything else you need to stay in-the-loop with what’s going on in the city. Monday, October 23: Monday Meditation Start your week with a 45-minute guided meditation by The Quiet Company. Designed to help you get in touch with your body’s natural rhythm, this $10 class… Read more »

Best BCAM Products 2017

Breast Cancer Awareness Month is well underway, and this year’s brand partnerships are outstanding. Scroll through to see how you can shop fantastic products from your favourite brands, while simultaneously supporting breast cancer charities doing amazing work. Bobbi Brown Pink Peony Illuminating Bronzing Powder Set Give yourself that rosy cold-weather glow year round with this… Read more »

Round-up: This week in Toronto

Every week, #OnTheFourthFloor rounds up events to check out and everything else you need to stay in-the-loop with what’s going on in the city. Tuesday, October 10  – Free Barre Class Ok, let’s be real. After our Thanksgiving coma yesterday we could all do with a little bit of exercise, right? And what better way… Read more »

Must reads this season

With the cold slowly but surely creeping over the city, our evenings are more likely spent in the comfort of our homes. Whether on the sofa or in bed, this is the perfect time of year to get snuggled up with a good book for a captivating read. Here are some of our newly released hot picks… Read more »

Fall jackets we’re loving

This season’s collection of coats truly takes us back to the days of scouring our mothers’ closets and playing dress up. It’s a season of throw backs. No worries if your aunt ditched the shoulder padded fur way back when, we’ve got some fresh finds for you this fall. Be Bold In Red Red is… Read more »

Round Up: This Week In Toronto

Every Monday, #OnTheFourthFloor rounds up events to check out and everything else you need to stay in-the-loop with what’s going on in the city. Monday, October 2: Improve Drop-in at The Second City Give your jokes a trial run before Thanksgiving dinner. Second City hosts an evening improv drop in class for all levels. While there… Read more »

Round-Up: Fresh Faced

It’s THAT time of year again! When everything changes. Summer fades to fall, dry air cuts through the city’s humidity, and most importantly your skin requires a lot more TLC. Don’t fret, we’ve got you covered, with a few tips and some of our favorite products to transition your skin from summer to fall without losing… Read more »

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Round-up: This week in TO


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Another example of a great recess snack from our youth...and surprisingly hard to find photos of online.

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