On The Fourth Floor is a blog by rock-it promotions, a boutique PR company in Toronto.

Patio Season Faves

As summer is fast approaching, people are dying to get outside. Instead of being stuck inside a crowded restaurant now is the time to dine al fresco. Whether it be rooftop or street-level, it is a fantastic way to people watch, enjoy your company, and eat amazing food in a calm and enchanting outdoor environment…. Read more »

Mother-Daughter Time

With Mother’s Day quickly approaching this weekend, some of us are scrambling to think up some mom-worthy activities. No matter what, nothing we do will be enough to thank her, but here are a few last-minute ideas to indulge in with your favourite lady. Day Trip – The Museum Image Source Museums are a great… Read more »

Fashion-able: The Best of The 2017 Met Ball

As many of you fashionistas know, last night was the most coveted (and glamourous) blue carpet event of the year, the Met Gala. Every year, Vogue hosts the Ball to recognize the Metropolitan Museum of Art’s Costume Institute and over the years, it has become the most sought-after ticket in Hollywood. This season, the theme was… Read more »

CMW 2017 Highlights

Canadian Music Week wrapped on Sunday night, and it will probably take us a couple of days to fully recover from all the late nights of local and international talent. Here are our CMW 2017 highlights: The Honest Heart Collective Showcase Thunder Bay rock band, The Honest Heart Collective kicked off the first night of CMW… Read more »

Round Up: This Week in Toronto

Every Monday, #OnTheFourthFloor is rounding up events to check out and everything else you need to stay-in-the loop with what’s going on in the city. Monday, April 24: Boss Lady Mondays This Monday join Boss Ladies, Amy Matysio and Alysha Brilla at this monthly women’s gathering featuring some of our favourite things: story telling +… Read more »

DIY Face Masks for Flawless Skin

It’s well into the new year and we #onthefourthfloor are still digging the ethos of healthy living. Whether we’re talking about recipes, skincare or fitness routines, we are definitely still on that “new year, new you” health kick. Today we are thinking all things skincare…in specific DIY face masks. There is something so satisfying about… Read more »

Spring Clean Your Skincare Routine

After months of snow, slush and frigid temperatures, spring is finally on the horizon. And with warmer temperatures, brings a whole new, refreshed beauty routine. While we’ve spent the latter half of 2016 layering on serums, balms and oils, warmer air and increased humidity means our skin is about to be in for a shock…. Read more »

Round-Up: This Week in Toronto

Every Monday, #OnTheFourthFloor is rounding up events to check out and everything else you need to stay-in-the loop with what’s going on in the city. Monday, April 10: 86’D Monday Beers of Spring Party In this week’s edition of 86’D, the Drake presents its Beers of Spring Party. Be a guest judge in one of the… Read more »

Spring Footwear We’re Loving

Goodbye winter clothing, hello spring/summer fits! Warmer days are upon us and we’re ready to dip our toes into the latest fashionable trends. We’ve seen some of our fave ladies Gigi Hadid and Sofia Richie strutting in some fabulous footwear, and we can’t help but get inspired to revamp our closet to start off spring with a… Read more »

PR Girls Guide: The 2017 JUNO Awards

The countdown is on! Only five more days until the best in Canadian music will gather at Ottawa’s Canadian Tire Centre for The 46th Annual JUNO Awards. Gear Up The JUNO Awards partnered with Peace Collective for the coolest JUNO merch yet! The collection includes two t-shirts, two sweaters and a cap, featuring “Canadian Built”… Read more »

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Mon. June 26, 2017

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Another example of a great recess snack from our youth...and surprisingly hard to find photos of online.

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