On The Fourth Floor is a blog by rock-it promotions, a boutique PR company in Toronto.

Fashion-able: The Ring Handle + Mix and Match Straps

This past fashion month, we saw tons of wearable trends that nodded at every variety of personal style. From over-sized studs and silver grommets to the evolution of the bucket bag, this month was all about bold, eye-catching accessories. However, our favourite trend was subtle and offered a unique way to carry a handbag and spice up… Read more »

Round-Up: This Week in Toronto

Every Monday, #OnTheFourthFloor is rounding up events to check out and everything else you need to stay-in-the loop with what’s going on in the city. Tuesday, March 21: Canadian Film Fest From Tuesday March 21 to Saturday March 25, you can catch the indie-spirited festival that celebrates Canadian filmmakers at the Scotiabank Theatre. See website for details and… Read more »

Alt Fitness: Time to switch up your typical workout routine

With spring around the corner, it’s time for us hibernators to get back into some sort of fitness routine. If you’re tired of the traditional gym grind or just not interested in running on a treadmill for 45 minutes, these boutique fitness studios encourage a different way to break a sweat. Whether you are looking… Read more »

PR Girl’s Guide to St. Paddy’s Day

St. Paddy’s Day has always been a great excuse to dress up and drink/eat all things green. Whether it be celebrating at a traditional Irish Pub, or gathering with friends at home and cooking up some home-made Irish recipes, there are many ways to enjoy this festive day. First thing’s first – Go Green Whether… Read more »

This Week’s Concert Guide

For some lovely reason, this is the week some solid acts are making a stop in Toronto and we’re not complaining. Check out our top picks for this week in music. Bring Me the Horizon – March 15 at Ricoh Coliseum All the punk-rock-metal fans in Toronto will be gathering at the Ricoh Coliseum on Wednesday for… Read more »

Round-Up: This Week In Toronto

Every Monday, #OnTheFourthFloor is rounding up events to check out and everything else you need to stay-in-the loop with what’s going on in the city. Monday, March 13: Street Food Market – Tapioca Toronto What better way to start off your March Break than having some delicious tapioca pancakes? Tapioca Toronto will be serving gluten-free Brazilian-style… Read more »

Morning Habits to Start Your Day off Right

We all wish we could be a little more productive. So what’s the secret to increasing daily productivity? It’s as simple as making the most of your mornings, when our mind is clearest. Alas, not all of us are morning people but with these simple habits from successful women, you’re sure to have a productive day…. Read more »

Fashion-able: MFW + PFW Round-up

And just like that… fashion month is a wrap! After some amazing shows in NY and Paris (which we rounded up here) some of the biggest, most influential names in fashion gathered in Milan and Paris for two weeks of amazing shows. We have to say, as excited as we are for it to start… Read more »

Round-Up: This Week in Toronto

Every Monday, #OnTheFourthFloor is rounding up events to check out and everything else you need to stay in-the-loop with what’s going on in the city Tuesday, March 7: Clap Your Hands Say Yeah @ Horseshoe Tavern This Tuesday, the Horseshoe Tavern welcomes Clap Your Hands Say Yeah. It has been 12 years since Clap Your Hands Say… Read more »

Fashion-able: Oscars 2017 Best + Worst Dressed

March is just around the corner, which means award season is coming to an end. On Sunday, Hollywood celebrated the 89th Annual Academy Awards. With Hollywood’s biggest and brightest in the limelight, a chic red carpet look is essential. As guests made their way into The Dolby Theatre, the world watched as their favourite stars… Read more »

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Another example of a great recess snack from our youth...and surprisingly hard to find photos of online.

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